AllStarz Casino Affiliate Program

Join the AllStarz affiliate program and build a steady revenue stream with a Canada-focused partner. We welcome publishers, streamers, affiliates and marketing partners who can drive traffic and sign-ups. We work directly with partners to provide clear terms, marketing materials and responsive account support so you can focus on growth.

Affiliate program purpose

Our affiliate programme exists to create a fair, performance-driven partnership between operators and traffic partners. We aim to convert engaged Canadian players into loyal customers while giving partners predictable, transparent rewards for their promotional efforts. We prioritise long-term relationships and clear communication over short-lived campaigns.

Partnership benefits

Partners get access to localised assets and flexible support to help optimise campaigns. Benefits include a dedicated affiliate manager, timely payments, and marketing collateral adapted for Canadian audiences. We support a wide range of partner types - from comparison sites and content creators to streamers and niche publishers - and tailor support to each channel.

Commission structure

We offer flexible commercial models to suit different partner strategies. Options include performance-based revenue arrangements, one-off acquisition terms and hybrid plans combining initial acquisition with ongoing revenue share. Commission tiers and eligibility are negotiated individually and adjusted for traffic quality and retention - discuss your goals with our team to find the right setup.

Tracking and reporting transparency

Accurate tracking and clear reporting are central to our partner relationships. We provide a partner dashboard with campaign performance, player activity and payout history. Reporting is updated regularly so you can monitor conversions, identify top-performing channels and optimise creatives. Any reporting questions are handled directly by your affiliate manager.

Marketing tools and support

Partners receive a range of marketing tools to simplify promotion: banners, landing pages, deep links and suggested creatives adapted for Canadian players. We also offer A/B testing suggestions and best-practice advice for conversion optimisation. Creative assets and compliance guidance are supplied to help ensure campaigns meet regional advertising standards.

Long-term cooperation

We look for partners interested in steady growth rather than quick wins. Long-term cooperation includes periodic reviews, performance-based improvements and exclusive opportunities for high-performing partners. Where relevant, we provide bespoke campaigns, seasonal promo material and priority support to deepen the commercial relationship.

To get started or request our partner terms, contact [email protected] and we will respond with the next steps. If you prefer a direct conversation, we’ll pair you with an affiliate manager who can outline a plan tailored to your audience and traffic sources for All Starz.